In this hands-on class, you will learn how every professional can take
advantage of the opportunities of Web 2.0’s engagement and Web 3.0’s
mobility. You will understand the relationship among the major social
media vehicles including Facebook, Twitter, Linked In, Meetup, Blogs and
Podcasting, as well as Websites geared to attract clients. You will have
an opportunity in class to create or upgrade your own account with one
or more of these vehicles. You will then be given the tools for deciding
which level of presence you want to create and maintain for yourself in
social media. Whether you want just a “business card” presence for
credibility, or a full campaign for attracting clients and keeping
up-to-date in your profession, you will get a good start on your
strategy or a boost for moving to your next level. You will also be able
to set reasonable goals for the kinds of return you can expect.