Assessing the transferability of a business is a multi • faceted evaluation that involved understanding the personal, professional and financial goals and needs of the owners. Approximately 80% of first generation businesses do not survive the transition to the next generation and the failure to plan is a key reason. This webcast discusses some of the issues facing business owners who are contemplating transferring their business and some of the typical pitfalls and mistakes. The participant will gain knowledge about how to properly discuss transferability with their clients and discuss these sensitive yet important issues.