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Business Development: Distinctions Between Marketing and Sales (17W120-15)

Description

Is it marketing or is it sales And, does it make a difference This short
course explores those key questions – and their implications for growing
your business.

Learning Objectives
  1. Differentiate among the "Big Three concepts in business development: sales, marketing and wasting your time and money
  2. Use tips to improve the first two and avoiding the third
Major Topics
  2. The most important thing sales and marketing professionals can do
  3. The biggest mistake
  4. Building better brand buzz
  5. "Karma-based" marketing - and how it can work for you
Course Level
TBD
CPE Field of Study
Marketing*
1
Prerequisites
Some experience in business development
Location
Online
Event Information
When
Feb 18, 2015
10:00 am - 11:00 am EST
Location
Online
Total CPE Credits
1
Format
Webcast Replay

Register for this Event

Business Development: Distinctions Between Marketing and Sales (17W120-15)

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